Anton Kraly 
eCommerce is kind of a big deal.
Global eCommerce sales for 2019 made up roughly 14.1 percent of all retail sales, according to Statista. That comes out to around 3.7 trillion dollars. To give you some perspective, this is almost as much as the U.S. federal budget for an entire year.
One of the questions we frequently get is, “How much should I spend on Facebook Ads?” Since Facebook Ads are pay-per-click (PPC) ads, you need to make sure you’re investing the right percentage of your advertising budget to get positive results.
The novel coronavirus has ravaged jobs, taken a significant toll on the stock market, and left millions of Americans unemployed. Though the virus has only been present in the U.S. for only a month or two, updated reports from Bloomberg Economics say the chance of a recession occurring is now at 100%, and it will happen within 12 months.
Let’s address one thing before we continue; email marketing is not dead. There are some out there who would like marketers to think that it is, but email is nowhere close to death. If anything, email marketing is more important than ever.
There is a lot of contradicting information about dropshipping out there. As with all types of businesses, there are risks and there are rewards. Do dropshipping risks overshadow its benefits? More importantly, is there any way to avoid these risks entirely? If dropshipping is new to you, here are the basics that you need to know.Dropshipping … Read more
Social media marketing is a massive opportunity for businesses. This form of marketing has gone from a “nice-to-have” for your company, to a must-have for any savvy business. So many companies compete for attention in today’s modern world. Without a well-honed presence on the web, you run a considerable risk of being left behind.
One of the most common questions out there about dropshipping is if it is legal. If you’re considering dropshipping, you’ve probably started to research the legality of dropshipping for your e-commerce store.
Building a successful Pay-Per-Click Strategy isn’t simple. It involves quite a bit of trial and error. By nature, every Pay-Per-Click campaign is going to have Positive keywords. But every good Pay-Per-Click Campaign should also have Negative keywords too.Negative keywords are an often-overlooked step in creating a high-quality campaign. Failing to specify your negative keywords can easily … Read more
One thing that separates successful entrepreneurs from failed entrepreneurs is a business mindset. If you don’t have one, don’t worry! You can cultivate one. Here are our five steps for developing a business mindset.
The trend of individuals searching the web via voice is increasing with every year. People use Siri, Alexa, Google Assistant, and a whole host of other search technologies to help them with practically anything. As this technology rises, Digital Marketers have to consider how they can best optimize their websites for Google Voice Search.
